
1stCollab
Connecting Brands with Influencers fast and efficiently

Job
Product Designer May - June 2024
Industry
Technology
1st Collab is a start-up company automating the process of connecting brands with influencers on campaigns and marketing collaboration.
The team was looking for a Product Designer with strong visual design skills and product thinking skills to design a Creator Progress Page to track the different statuses of a creator, shaping the look and feel while ensuring consistency and simplicity.

Define
Problem During the campaign process, almost every brand has a question about the progress of their campaign at some point.
Goal Give brands visibility into their campaign funnel metrics. This gives brands flexibility to set up their campaign as they wish, and to fix any funnel issues themselves.
Impact
The Creator Progress page reduced customer support workload by automating the process and improved operational efficiency, enabling the company to scale its creator management process.